Available
for Freelance
UI/UX | Web Development
I’m a selectively skilled product
designer and web developer with strong focus on producing
high quality and impactful digital
experiences.
I'm a Kenyan digital designer and web developer
With over 8 years of experience, I work at the intersection of design,
motion, and development—crafting bold digital experiences that are as
functional as they are beautiful. My diverse skill set allows me to deliver
cohesive solutions across web design, UI/UX, branding, and development.
Web Design
Visually engaging and user-focused websites that leave a lasting impression. I combine aesthetic clarity with strategic layout to ensure every click has purpose.
Design Systems Landing Pages
Product Design
From wireframes to high-fidelity prototypes, I bring product ideas to life through thoughtful design systems and real-world usability testing.
Web Development
From website development and e-commerce platforms to custom
software and mobile apps, I have the expertise to
bring your ideas to life. Fast, responsive, and scalable websites built
to perform. From WordPress to custom code, I bring ideas to life with
clean, efficient development.
No Code / Low Code Performance Optimization
UI / UX Design
I create intuitive and accessible interfaces with a strong focus on user experience. Every element is designed to guide users effortlessly and meaningfully.
Accessibility Interaction Design Figma Adobe XD
I help companies increase user retention by enhancing user experience.
80+
Looking
for new talent?
Tools & Skills
Skills
Product Design
- UX/UI Design
- Prototyping
- Design System
- Developer Handoff
Web Design
- Responsive Layouts
- Design Systems
- Wireframing
- WordPress/Webflow/Figma
UI/UX Design
- Figma
- Adobe XD
- Maze (for testing)
- Miro (for journey mapping)
Web Development
- Front-End Development
- WordPress (Elementor, ACF, custom themes)
- Basic PHP & MySQL
- SEO
Toolbox
Laravel
javascript
HTML
CSS
WordPress
Figma
Webflow
Photoshop
Illustrator
Adobe XD
Experience
May. 2025 - Present
UI Designer, Web Developer
Payfast
May. 2023- April. 2025
Lead Web Designer & Developer
DPO Pay by Network
Dec. 2020 - Apr. 2023
Lead Developer
Bright Technologies
Mar. 2017- Dec. 2019
Designer, Developer
Freelancing
Recognitions
projects
completed
in 2
countries
Clients
satisfied and
repeating
Trending Design
My
design thinking process
User Research
I begin every project by understanding the audience, business goals, and market context. Through interviews, audits, and competitor analysis, I uncover the insights that guide meaningful design decisions.
Define Problems
Using research findings, I identify core user pain points and business challenges. This stage helps prioritize features, establish clear objectives, and align stakeholders on what success looks like.
Design & Prototype
From wireframes to high-fidelity mockups, I craft visual and functional design solutions. Prototypes help visualize flows and interactions early—whether it’s a landing page, app, or full website.
Evaluation & Testing
I validate designs through usability testing, feedback loops, and technical reviews. This ensures the final product isn’t just beautiful, but intuitive, performant, and ready for development or launch.
Samson created
something better than
we
could have imagined
Caroline Jemeli
Head of Marketing, DPO Pay
0+
Engaged and countingTake a look
at my Features Posts
The place that I share everything related to
design trends, tips and
more.
Administrator
Web Design vs Web Development: What’s the Difference and Why It Matters
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